About
the plamo
story in short
Plamo is a design studio dedicated to building visual identities, brand systems, and digital experiences that unite clarity with emotion. Our name—meaning “plan” or “surface” in Portuguese — reflects our approach to design as both foundation and exploration: a structured space where ideas take shape through intention and imagination.
At Plamo, design is a process of dialogue. We work closely with clients and collaborators to uncover the essence of each brand, translating it into visual languages that are simple, enduring, and deeply human. Our practice moves fluidly between strategy and aesthetics, seeking balance between precision and personality in every detail.
Founded in New York in 2000, Plamo began as a small studio driven by a passion for thoughtful design and authentic storytelling. Today, our work extends across disciplines and geographies, shaping identities, campaigns, and digital experiences for clients around the world. Each project is an opportunity to craft meaning — to turn vision into form and ideas into lasting impact.
Our
projects
Plamo’s early work included brand identities for emerging cultural initiatives and independent businesses in New York’s creative scene. These collaborations laid the foundation for our approach — blending strategic clarity with crafted visual systems. Over time, our portfolio has expanded to include global clients across fashion, technology, hospitality, and the arts.
Our
services
Plamo’s work spans strategy, identity, and expression. We collaborate with clients to define the essence of their brands and translate it into cohesive visual systems that live across print, digital, and spatial environments. From the initial idea to final implementation, our process is guided by clarity, craft, and a sensitivity to context.
Our
leaders
Mason Bennett
Ethan Sullivan
Charlotte Hayes
Mia Crawford
Ava Richardson
Nathan Cole
Amelia Grant
Aiden Mitchell
Ryan Bates
Sophia Bullock
Awards
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OUR Team
At Plamo, we believe great design begins with collaboration. Our studio is built around dialogue—between disciplines, perspectives, and people who share a curiosity for how design shapes culture. We value clarity, experimentation, and a thoughtful approach to every challenge.